Designer beach towels: summer trends

The best designer beach towels you need in your beach bag


Coloured, soft, plain or patterned. Beach towels are essential accessories for the summer holidays, to add a luxurious touch to your beach or pool days. They are available in many models and colors: the important thing is that you choose models of excellent quality, always comfortable and delicate on the skin.

Designer beach towels are the best choice for the summer season because they are made with the utmost attention to detail and extreme care in the choice of materials, without forgetting a trendy design. Plain or with refined patterns, they are not only comfortable and practical, but also perfect accessories to stand out on the beach!

Let's see together the trendy beach towels for summer 2023, the most fashionable colors and patterns, and some useful tips to choose the most suitable model and enjoy your summer holidays with style.

Pevero beach towel

How to choose a beach towel: some useful tips

Choosing a quality beach towel is essential to enjoy the best summer days on the beach, but also in the pool, at the lake, in the mountains or wherever you want to relax and get away from work or daily commitments. A good quality product will guarantee a longer duration and a higher comfort, even after many days spent in the sun. Here are some important aspects to consider when choosing the perfect beach towel:

  • quality and strength of the material: before purchasing a beach towel make sure it is made of high quality materials, such as cotton or microfiber. Cotton beach towels - such as those proposed by Blumarine Home - are the best choice because they are resistant and durable, but at the same time soft and delicate on the skin, ensuring good resistance to frequent use and external conditions. In general, it is better to opt for soft and highly absorbent terry towels, which have a good weight so as to reduce moisture that may form on wet skin;
  • adequate size: make sure the beach towel is the right size to allow you to lie comfortably. A beach towel too small could limit your space to relax (especially if at the sea or in the pool you can not have a bed or a deck chair) while one too large could be cumbersome to carry. Choose the most suitable size taking into account your needs;
  • design and style: choose a design that reflects your personal taste and your style. You can opt for bright colors and trendy patterns or prefer more sober and classic prints. The important thing is that the colors and design of the beach towel you are buying reflect your personality;
  • easy washing: always check the washing instructions of the beach towel. It is preferable to choose a cloth that can be easily washed in the washing machine and that does not require excessive care.

Following these simple tips you will be able to choose a high quality beach towel that will accompany you on your summer adventures on the beach. In any case, remember to take the time to evaluate the available options and opt for a beach towel that meets your needs and your personal tastes.

Designer beach towels: the trendy colors for the summer

This summer bright colors dominate the catwalks, and are also the protagonists of beach looks and accessories. Bright pink, orange, coral, electric blue, turquoise and emerald green are just some of the trendy choices for designer beach towels.

The beach line Blumarine Home offers a wide choice of towels with bright and trendy colors, but also soft, resistant and pleasant on the skin. The beach towels made of 100% cotton sponge ensure perfect absorbency and are resistant even to repeated washing. You can choose between different models, colors and patterns, depending on your preferences and your personality.

If you prefer a more classic and minimal style, even on the beach, you can opt for a solid color terry towel, such as the Yacht Club beach towel with double cordonette and embroidered logo (available in blue, turquoise, coral or arctic gray), or the Kalima beach towel, essential lines and decorated with monogram chiseled. You can choose between different colors: emerald, cherry, sand or blue, all perfect for the summer.

If you prefer more refined models, you can also find velour terry cloth towels with jacquard patterns, soft and delicate on the leather, embellished with textures and chiseled logos such as the Pevero beach towel in cyclamen, turquoise or lobster. A real touch of class for your beach looks!

Fancy beach towels with unique patterns and designs

In addition to colors, patterns also play an important role in the choice of designer beach towels, turning them into real must-haves. Tropical flowers, marine or animal prints are just some of the patterns that can add a touch of glamour and originality to your beach set.

Floral patterns and textures inspired by nature are definitely one of the trends of this spring-summer. If you have a more romantic style you can choose a patterned beach towel with elegant butterflies, such as the bright yellow Tailor beach towel in velour yarn dyed with jacquard Blumarine logo. Also the Seychelles beach towel embellished with a pattern with corals and shells is very trendy, perfect to carry with you on the beach, or to decorate your bathroom and recreate the atmosphere of summer holidays even at home.

If you love a more particular and eccentric style, you can buy instead a beach towel printed with animal print such as the Dakota beach towel with Blumarine design and logo in jacquard placed, or the Fluo beach towel, available in shades of kiwi green or peach, ideal to express your personal style and stand out even on the beach.

Discover all the Blumarine Home beach towels and choose the perfect model for summer! For more information on beach towels or other products of the beach line, contact us!