Beach towels: 5 trendy ideas for your summer

Colorful, soft and trendy: discover the best Blumarine Home beach towels to live the summer with style!


With the arrival of summer and ideal temperatures to go to the beach or pool, the beach towel becomes a fundamental accessory to enjoy the sun in style. It is, in fact, not only a functional element, but also a must-have accessory of the summer, able to express the personality of those who wear it.

But how do you choose the perfect one? And what are the trendy proposals for the summer? Let's discover together all the aspects to consider before buying and the best beach towels by Blumarine Home Collection, ideal for those who want to combine comfort and glamour even on the beach or by the pool.

Yacht Club beach towel


How to choose the perfect beach towel for your holidays

The choice of the ideal beach towel is not only a matter of aesthetics, but must also respect practical and functional characteristics that determine its comfort and durability. Here are some key factors to consider in finding the right model:

1. The material, better if of high quality

The fabric is one of the most important elements to consider when buying a beach towel. Cotton terry beach towels are undoubtedly among the most popular, because they offer a high absorbency and soft touch on the skin. The fabric, specifically, can be of different types:

  • cotton terry, characterized by small fabric handles that retain water, improve absorbency and keep the cloth dry for longer. Ideal for those looking for a practical and durable tarp;
  • velour jacquard, a more refined workmanship that makes the fabric soft to the touch, giving a pleasant feeling of softness. Perfect for those who want an elegant and, at the same time, comfortable beach towel;
  • micro-sponge, lighter and thinner than the traditional sponge, dries quickly and is perfect for those who travel often or need a compact towel to take anywhere.

2. The size, between comfort and practicality

The size of the beach towel has a great impact on its functionality: a large towel, for example, is perfect for those who like to lie down completely without touching the sand or the cot, while smaller sizes are more practical to carry and take up less space in the suitcase.

Generally, the sizes of available beach towels are:

  • maxi format (100x180 cm or larger) - like that of the Blumarine Home towels - ideal for those who want maximum comfort and space, both on the beach and in the pool;
  • medium size (80x160 cm), which offers a good balance between comfort and practicality;
  • compact size, smaller and lighter, it is perfect to be easily carried inside a backpack or travel bag.

3. Finishes and details, to never give up style

As well as the quality of the fabric, also the finishes of a beach towel can make the difference from both an aesthetic and functional point of view. Among the most important details to consider at the time of purchase are:

  • the reinforced edges, that is strong seams that prevent the fabric from fading over time and ensure greater durability and strength;
  • jacquard or embroidered work, decorative patterns engraved directly in the fabric, which give an elegant and refined look;
  • applications and inserts, such as Lurex details, contrasting edges or engraved logos that make the canvas more sophisticated and original.

4. Style and colors as an expression of your personality

Color and design are also elements not to be underestimated. The beach towel should in fact reflect the personal style of those who use it and match well with other beach accessories, such as bags, costumes and flip flops, to create a coordinated summer look and great trend. Depending on your personal tastes and preferences you can choose between beach towels:

  • in solid color terry, elegant and timeless, easily matched and perfect for those who prefer a classic and refined style;
  • with stripes or geometric patterns, which recall the marine atmosphere and can give a lively touch to the beach look;
  • with bright and luminous details, for those who love to stand out and add a touch of glamour even under the rays of the sun.

5 trendy beach towels not to be missed for this summer

Blumarine Home Collection offers a selection of terry cloth beach towels with colors and patterns inspired by seasonal trends and designed for those who want to combine comfort, style and elegance. Here are 5 must-haves for the summer:

  • Portorico beach towel: it is a perfect example of timeless taste and elegance. Featuring a solid color with double horizontal stripes and the embroidered Blumarine logo, this model offers an essential design but at the same time extremely refined. Its composition with smooth front and back in micro-terry ensures softness and high absorbency, ideal for those looking for a classy accessory without having to give up practicality. It is available in different color variations, from the most neutral and delicate, such as white, rope and blue, to the more lively and bright, like lobster, emerald and fuchsia.
  • Isola beach towel, the right choice for those who love bright details. Plain cotton terry fabric with horizontal multi-stripes in Lurex adds a touch of glamour perfect for those who want to stand out. The embroidered Blumarine logo further embellishes the design of the tarp, while the smooth front and back in micro-terry curl ensure maximum comfort and quick drying. Depending on your taste you can choose between sand or pearl colors.
  • Liguria beach towel: with bright colors and its contrasting white border, it reflects a sophisticated and elegant style. The colored curly terry fabric is embellished with a border applied on all four sides that creates a refined and sophisticated contrast. The embroidered Blumarine logo completes the design, making it perfect for those who love precious details. This towel combines style and practicality, also ensuring a long life: the fabric is in fact made with indanthrene dyes, therefore resistant to light, atmospheric agents and washing with chlorine and bleach.
  • Yacht Club beach towel, synonymous with classic elegance. Made of curly terry, it is embellished with a double drawstring and the embroidered Blumarine logo, details that enhance its refinement. It is the perfect model for those who are looking for a versatile accessory, suitable for the beach, boat holidays or swimming pool. Also in this case there are different color variants: blue, cedar or coral.
  • Pevero beach towel, made in jacquard velvet, offers a soft and velvety texture, while the logo Blumarine chiseled adds a sophisticated touch. Perfect for those who love luxury and want to treat themselves to a beach towel that is practical and, at the same time, highly sought. You can choose between three colors - black, mustard or pervinca - all easily matched and perfect to create coordinated and trendy outfits.

Beach bags: the perfect accessories to match your towel

For a really trendy beach look you can not miss the beach bag. Blumarine Home has created an exclusive collection of beach bags, made with natural materials and refined details, ideal to accompany the beach towels with style and functionality. Here are the models not to be missed:

  • Tres Chic beach bag: made of vegetable material woven with calf leather profiles, it is a sophisticated and versatile accessory, perfect to show off on the beach, in the pool, but also in the city on various occasions. Roomy and very comfortable thanks to the practical internal pocket with zipper that allows an optimal organization, it is enhanced by a tag with Blumarine logo printed on the front that adds a distinctive touch.
  • Plein Soleil beach bag, available with leather trim in three colours (white, lobster or rope), combines elegance and practicality thanks to its light but roomy structure. The removable tag with modern printed Blumarine logo.
  • Gabardine beach bag, made of high-quality 100% cotton canvas, combines style and functionality with a touch of sophistication. The delicate ecru colour enhances the discreet elegance of the design, while the Blumarine logo embroidered in Lurex thread - beige, blush or blue - adds a bright and refined detail. Spacious and versatile, it is perfect to accompany you on the beach or in the pool with everything you need, without giving up a touch of glamour.
  • Costa Smeralda pouch, a refined pouch, equipped with a bracelet in rope, ideal for those who prefer compact accessories and little bulky.

Discover all Blumarine Home beach towels and bags in the online shop and create the perfect match for a summer of comfort and elegance!